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Good News: Your Budget Is Probably Too Pessimistic

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Did you create your budget in gloomier days? Be aware there’s new reason for optimism — and for making mid-year tweaks to your budget. A few phantom green shoots a couple of years back aside, it’s been a long time since entrepreneurs had much in the way of positive economic news to celebrate. But while it’s still not exactly boom times, author and business expert Ram Charan may have finally located a reason to feel cheery. What is it? Turns out many businesses’ budgets for this year are too pessimistic, he writes on the HBR Blog Network. “There are plenty […]

This Week in Content Marketing: What Does Fake News Mean for Content Marketing?

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This week, the guys discuss the potential makings of a content marketing mega-agency and explore new podcasting trends. They also look at what’s boosting paid news subscriptions, rants, raves and an example of the week from Butterball. Continue reading → The post This Week in Content Marketing: What Does Fake News Mean for Content Marketing? appeared first on Content Marketing Institute. Social Media – Content Marketing Institute

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